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NYC Helmets by fuseproject
Fuseproject was commissioned by New York City to create a new product and brand for the new generation of bikers, would provide safety both in a context of a free bike program, and of a policy to promote cycling in the City.
The helmet features an innovative two-fold design that consists of a protective polystyrene shell on the inside, covered with a customizable soft fabric that attaches with integrated straps. Unfortunately this product is not yet available for purchase, NYC is currently distributing helmets at community events around the city.












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