NYC Helmets by fuseproject

Fuseproject was commissioned by New York City to create a new product and brand for the new generation of bikers, would provide safety both in a context of a free bike program, and of a policy to promote cycling in the City.
The helmet features an innovative two-fold design that consists of a protective polystyrene shell on the inside, covered with a customizable soft fabric that attaches with integrated straps. Unfortunately this product is not yet available for purchase, NYC is currently distributing helmets at community events around the city.

nychelmet_1
nychelmet_2
nychelmet_3
nychelmet_4
nychelmet_6

Posted by FreshMan | Aug 26, 2009

/style

Comments

Pingback: Fuseproject commissioned by the City of New York to make bike helmets look less bad | clubsnews.info
daviderwin

I've spent a lot of time in Amsterdam lately and have yet to see a helmet on any bike rider. Are they simply more aware and athletic than Americans, that they can have an entire country built on bike culture, yet don't give a thought to helmets?
Pingback: Funny Gadget Gifts | Fuseproject commissioned by the City of New York to make bike helmets look less bad
tucson

Totally silly. Back in the 70's and 80's, bike helmets were fabric covered. That was discontinued for exactly the reason that morethantoastmtx stated above: the fabric was catching on obstacles and pavement during a collision, and causing injuries to be worse than a sliding surface. So go ahead and push them as “fashionable” if you think they are, but they're not optimally safe.
Joe Robinson

Safety first, fashion last. Last year, I was cutoff by a car and went head first into a windshield. I was lucky that nothing happened. Amazing. And of course I lived to write this post.
http://www.facebook.com/taldoron Tal Doron

Great item, wonder if it'll ever arrive in Israel…
otomo

how can i find out the next place they'll be distributed? I'd love to wear one when I ride seeing as I have no helmet currently and this just might save my hide some day.
Pingback: hypes are us » Blog Archive » NYC-Fahrradhelm will uns mit Stil überzeugen
Pingback: Fuseproject commissioned by the City of New York to make bike helmets look less bad | FocuSoft Tech Blog
Pingback: City Tempts Cyclists with Fashionable Helmets, Fails | NYU Local
jeffbl5

I used to live in New York. I now live in Houston, Texas. I'd love one of these helmets, to scream about, as I ride around in Houston. Besides I don't even own a helmet right now.
Pingback: Clonick news » Blog Archive » Fuseproject pretende hacer los cascos de bici más atractivos

Flylyf