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Oct
28
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Earlier this morning in New York, Nike introduced the next evolution in their goal to lessen their environmental impact. This new evolution is Nike Considered Design, which will combine sustainability principles with the newest innovations for sport. For Spring 2009 Nike Considered Design will be featured in all six of Nike key categories including ACG, tennis, running, soccer, women’s training, men’s training, sportswear and basketball. The Huarache basketball line will be a Nike Considered Design product in its 2009 version, the Nike Huarache 09. The sneaker uses Environmentally Preferred Materials (EPMs), with a high recycled content, wherever possible. The stitching details and embroidery create structural support, eliminating the need for excessive overlays, embellishments and backing materials. A smarter pattern design allowed for a cutting efficiency of 70 percent on the upper, substantially reducing waste. Look for the Nike Huarache 09 in stores soon.
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